The thing that leaves me the most disappointed is seeing the obvious signs of pests and diseases in the livestock. Even if I’m not interested in purchasing a specific thing, it’s great to see it healthy and thriving before it finds its forever home. I unfortunately have yet to go to a LFS that doesn’t have a massive outbreak of aiptasia in the frag tanks or fish showing signs of ick. One lfs consistently has dead livestock in its tanks and it takes them what seems like days to take it out, if they even bother to.
The other thing that disappoints me is the absurdly high prices for fish, inverts, and corals - and that’s if they even bother to clearly advertise the prices. Countless times I have gone in and have had arbitrary prices thrown at me that drastically fluctuate each time I go in. When comparing their prices to prices online, they're almost always charging 50% or more for the same product, but the lfs' product is probably in worse health.
A lot of people hate ordering online, but because of these experiences at the lfs around me, online ordering has been my go to. Yes, you may have to pay shipping for online retailers (unless you meet/surpass their free shipping minimum), but in my experience the livestock I receive from online vendors have consistently been far healthier than those at any of my lfs. A lot of online retailers also provide some form of guarantee on your livestock arriving healthy, and some even go further than that. I’ve never experienced that at any lfs. Even when I attempt to go in and get store credit for some frags or inverts, they’re always cold and reluctant unless I give it to them for free. Any discounts on the stuff I’m grabbing while there? Not a chance!
Lastly, customer service has typically been pretty bad at the lfs around me. You have to go out of your way, numerous times, to get the attention of any of the employees and once you finally do, it seems as if its the greatest burden on them. You typically will get the cold shoulder and almost feel rushed out of the store. Got any questions? Be prepared for a very short answer that really doesn't help answer the question at all. Compare this experience with the customer service of online retailers and it doesn't even compare. Online retailers understand they must have great customer service or the customer could easily go to a different online retailer to make their purchases.
As for what makes a great lfs, in my opinion:
- Healthy, thriving livestock
- Attentive, professional, and helpful customer service (a welcoming environment)
- Options: stuff for the beginner to the expert
- Clearly labeled pricing that is at least somewhat comparable to online retailers
- Clean and organized store
- Willingness to order specific products for customers (if possible)
- Bonus: some varying display tanks to give customers some inspiration and/or to show off the lfs' skills
- Bonus: rewards program for returning customers (doesn't have to be much)
- Bonus: active social media presence to highlight their store, livestock, deals, etc.
- Bonus: community engagement (via in-store events and out-of-store community events)