I think that polyp would be $100 a polyp with out a name anyway.
A. They are business's trying to turn over a dollar,
B. Just because he calls it Satan's breath does absolutely nothing to the value of it, he could call it red speckles and I bet he would still be charging a $100 a polyp. Allot of time with guys like Zoafrags or some other people they make names and high prices in hopes to establish a name like PPE. This way they hope to be able to be traced back to them the fact that the polyp was established in the hobby by them.
C. The reason they think the price should be high is because of the truly uniqueness of the polyp itself. I bet it's safe to say that that peticular morph has not been seen in the hobby other then Pnoyreefer, 2 weeks ago when he posted about here. That is what makes it $100. I also don't want to hear about that polyp used to come in colony sizes back in the day cause if it did there would be pics of it from back in the day and now, the point of that is it hasn't and it didn't....Is it a bit much? sure, that's why I don't have one, but who am I to say Zoafrags, Zoanuts, or any other vendor you should only sell these crazy "hobby rare" polyps for $1 a piece. If someone wants it bad enough or has cash laying around and buys it so be it. I mean bubble corals, frogspawn, and all these other corals have been around for 20 years and they are still fetching $50 a piece, so with that much supply why arn't they $5 a piece.....? Would i buy one for that price most likely not if I wanted to keep my stones intact....But it is what it is....Personally I think to many people put to much weight on a name and not on the coral itself.....