The name game has seem to have gotten worse over the years. I remember some OG reefers back in the day get upset and at the time I did not see an issue with it. But, fast forward 10 years, there are multiple names for the same coral. I myself don't care about names and some of them are very colorful as you mentioned OP (I do love the blondies zoanthids though). If I see something I like, I get it. So much hype for names and greed attached.
Got to come clean here though since I was a part of the naming of a particular mushroom and took an active role in that but that is only because the reefer who had those corals for over a decade was very generous and was an old school type. He even gave a bunch away and knowing the greed and how someone would give it some funky name that has nothing to do with the history, I wanted with his permission and a vote to have his name attached to that shroom to keep the history.