The biggest advantage to cycling in a Brute can or bucket is that doing a 100% water change is super easy and much cheaper than doing it in tank. I forget the exact numbers, but X amount of ammonia equals Y amount of Nitrates. A 100% water change removes all of the nitrates. Dry rock can also leach PO4. By doing multiple 100% water changes, you can reduce most of this.
The biggest disadvantage to this method is it is hard to scape in water. You can cut down on the ugly stage by doing this method, but your scape may not be that nice to start off with. After you add the rock to your tank, you can usually add fish within a week. I highly recommend adding the live sand and mud from ipsf.com. It will help your tank build more biodiversity right from the start. Good Luck!